MichelleH

/Michelle Hokr

About Michelle Hokr

Michelle Hokr brings to Kevin/Ross more than two decades of experience in healthcare public relations and corporate communications. Her areas of expertise include employee communications, community relations, publication management and crisis communication.

26 05, 2015

Ten Media Myths That Can Get You in Trouble

By | 2017-06-22T20:42:34+00:00 May 26, 2015|

Cooperating with the media and working with reporters to help get a story told is one of the most important things any company can do. Yet there continues to exist many myths regarding how to foster this relationship and what you can and can’t expect when the cameras are rolling. Despite the changes in media [...]

12 05, 2015

Kevin/Ross Public Relations’ Work for Antelope Valley Hospital Recognized for Excellence by Four National Organizations

By | 2017-06-22T20:42:41+00:00 May 12, 2015|

Kevin/Ross Public Relations has received four national awards honoring creative work done on behalf of Antelope Valley Hospital in the past year. Three of the awards were in recognition of an ad Kevin/Ross produced promoting the opening of the hospital’s Institute for Heart & Vascular Care, the only service of its kind in Lancaster, California: [...]

19 03, 2015

Ad Created for Antelope Valley Hospital Wins Silver SIA Award

By | 2017-11-21T23:23:58+00:00 March 19, 2015|

An ad Kevin/Ross created on behalf of Antelope Valley Hospital's new Institute for Heart & Vascular Care won a silver award from the Service Industry Advertising Awards (SIAA). According to SIAA, this year more than 1,500 entries were submitted in eight groups and 26 categories. A national panel of judges reviewed every entry for execution, [...]