About Michelle

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So far Michelle has created 3 blog entries.
28 04, 2020

Is the Press Release Still Relevant in 2020?

By |2020-04-30T10:59:11-07:00April 28, 2020|

It’s an ongoing debate in the field of public relations – is there still value in crafting a press release? The very first press release was written in 1906 after a train wreck that killed 50 people in New Jersey. The rail company’s publicity expert issued a statement to the media with all the facts about the incident. [...]

28 06, 2017

10 Tips for Effective Employee Communications

By |2021-12-03T17:51:55-08:00June 28, 2017|

When I was in college, our journalism department distributed a simple one-page newsletter each week called the Monday Memo. It wasn’t complex or even sophisticated, but it was well-written and produced consistently. As a result, it was a respected, valuable tool for the department to communicate important matters to students and faculty. As a [...]

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