Guest Commentary: Leadership Without a Map

By Brad Mishlove In many years of working with entrepreneurs, I have never seen a year quite like this past one. Many CEOs with whom I have spoken feel that they are trying to guide their companies without a clear road map. The strategic plan they wrote has, with few exceptions, been thrown out [...]

By |2021-03-31T16:37:20-07:00March 31, 2021|

Guest Commentary: The Impact of AI and Machine Learning on Marketing

By Daniel FellArtificial Intelligence (or AI) is revolutionizing almost every industry and area of life today, and it is routinely showing up in everything from automobiles to refrigerators. One of the fields most dramatically being impacted by AI, and machine learing in specific, is marketing.From how we segment and target customers to how we purchase [...]

By |2021-02-25T18:10:08-08:00February 25, 2021|

Guest Commentary: Leaders Should Sweat the Small Stuff

By Ritch K. Eich Almost every day we read about a CEO ouster, a logo change that backfires, or a product launch that fails to live up to its hype. As a young sailor, I was taught how to salute properly, and how to wear my dress blues and summer whites correctly. Later, as [...]

By |2021-01-28T12:14:56-08:00January 27, 2021|
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