We just launched a new monthly feature in which we ask our newsletter readers to comment on a variety of topics—some business-related and some just for fun. This month we asked "What is the most important quality you look for in a leader?" The answers proved what we already knew to be true—our readers [...]
Two of the nation’s most distinguished healthcare communication award competitions have honored Kevin/Ross Public Relations for work the agency performed over the past year on behalf of three client organizations. Healthcare Marketing Report, sponsor of the healthcare industry’s oldest and largest healthcare advertising awards, presented two accolades to Kevin/Ross. The first was for a [...]
We are thrilled to welcome Beacon Healthcare Systems Inc. to the Kevin/Ross family of clients. Beacon is home to the healthcare industry’s leading compliance and risk management technologies. Since its founding in 2011, Beacon has earned a reputation as a trusted partner for health plan appeals, grievances, compliance and analytics, helping plans of all sizes and [...]
We are thrilled to welcome Mid-Columbia Medical Center to the Kevin/Ross family of clients. Founded in 1901 and located in The Dalles, Oregon, Mid-Columbia Medical Center is a nationally recognized hospital dedicated to serving residents of The Dalles and its surrounding communities. In 1992 MCMC became the first hospital in the nation to integrate the [...]
When Managed Healthcare Executive approached us for comment on an article about healthcare trends, we jumped at the chance to share our insight on the rise of patient consumerism and how it is changing the healthcare landscape. "Just like any other purchasing decision they make—from cars to clothing to hotel choices—consumers want to be [...]
