Kevin/Ross Public Relations has been honored with three awards for creative excellence from the international MarCom Awards competition, just announced. The agency was cited for excellence while competing against more than 6,500 entries from the United States and several foreign countries.
Kevin/Ross was presented with MarCom’s highest honor—a Platinum Award—for a commentary agency President Ross Goldberg wrote entitled “Bring Back the Art of Thinking.” Published in the Pacific Coast Business Times, the piece argues that in a fast-paced, frenetic society, not enough appreciation is given to the art of thinking and that business owners should welcome and not scorn an employee who is looking out the window and practicing this long-lost art.
A Gold Award was presented to Kevin/Ross for an article that appeared in the Los Angeles Business Journal on behalf of its client OneLegacy. Entitled “OneLegacy Rises to Meet the Challenge in Unprecedented Times,” the article outlines how OneLegacy has been able to sustain its leadership role in organ, eye and tissue donation—and what operational changes and incredible support needed to happen in order to make that possible—during the COVID-19 pandemic.
Kevin/Ross was also honored by MarCom for its work in promoting the opening of a new Immediate Care Center sponsored by its client Mid-Columbia Medical Center in Oregon. The extensive communications campaign that Kevin/Ross orchestrated for the spring opening (occurring smack in the middle of the outbreak of the pandemic) included media relations, direct mail, collateral materials, outdoor advertising, digital strategies and other community outreach tactics.
The MarCom Awards is an international creative competition that recognizes outstanding achievement by marketing and communications professionals, both corporate and agency. Over the past nine years, Kevin/Ross has garnered more than two dozen awards from the organization on behalf of a wide range of clients, including (in addition to those honored this year) SCAN Health Plan, Huntington Memorial Hospital, Loma Linda University Medical Center, Orthopaedic Institute for Children, Antelope Valley Hospital, MedicareCompareUSA, Clear Vision Information Systems and the California Treatment Advocacy Foundation.